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On the second day of Christmas...

Uncategorized Dec 11, 2018

  On the second day of Christmas, iLobby sent to me tools, tips and training, and a Congress under my tree.

Tips, Tricks and Tools you need in your advocacy tool shed. 

Ho ho ho,

John :-)

P.S. Share a FREE SWAY eBook stocking stuffer with your civic-minded family, friends, and millennials.

12 Days of Christmas Song


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On the first day of Christmas...

holiday Dec 01, 2018

  On the first day of Christmas, the  government sent to me a new Congress under my tree. 

And an operating manual just for me.

SWAY: The Inside Secrets the Top 1% Use to Influence Policy Change and Get What They Want and How You Can Too... This Holiday Season. 


John :-)

P.S. Share a FREE SWAY eBook stocking stuffer copy with your civic-minded family and friends.

12 Days of Christmas Song

Day 1

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ilobby policy politics Nov 16, 2018
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Wasted Effort - 5 Mistakes to Avoid

gun reform policy politics Oct 31, 2018

You know, one of the things I wanted to talk about is the fact that a lot of people believe that if they sign a petition or if they protest, that they're actually going to get something done. I'm really struck because our kids at school are attending a walk-out as many kids are regarding the gun violence and the events that happened in Florida a little while ago. And what's interesting is you can have a lot of people walk out, get together, protest, hold signs in solidarity and hope that...

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How iLobby Started - Origin Story


You know, one of the questions I get asked a lot, and this came up last year when I was doing a bunch of podcasts and radio interviews is where did this idea come from? And I guess it goes back to actually the mid 90s. So I was working at MCA, which was the parent to Universal Studios and I was working in government affairs and in the course of doing that we were working with lobbyists, the Motion Picture Association, Senators, congressmen, heads of state, the executives at the company and...

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Advocacy Secrets


I talked briefly on another video about the iLobby origin story, and when I worked at the studios in the entertainment industry at MCA at, was a parent to Universal and why it was important for and still is the entertainment industry or any industry, to work closely with the government, to work closely with Washington. And when companies realize that they tend to have some success in some cases it's outsized in terms of what they hope to accomplish. And in other times it's significantly less....

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1993 Sniper Attack - My Personal Story


You know, one of the things I wanted to talk about is guns and not really gun safety, but the proliferation of guns. It's definitely on everybody's mind, particularly since Parkland, Florida and all the school shootings that we saw.

This is particularly germane to me because in another video I talked about the origin story of iLobby and why I got into how do we change laws, how do we improve things and how do we get more people involved in policy, which is a big step in making that happen.


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New Features

ilobby policy politics Aug 24, 2018

Here are some new features on iLobby:

  • Mini status report
  • Personalized tracking leaderboard
  • Free training 
  • Dynamic search
  • Integrated arguments



Hey, I want to show you some cool things that are coming up in the site. The first thing that we have is when you log in, in case you don't realize right up here, after you've logged in, you've got a status report of how you're doing on your debates. The next thing is if you go take a look at discover great debates, you'll...

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The Big Secret

ilobby policy politics Aug 10, 2018

Hi, I want to run you through a little thought exercise here so you can get an idea of what many people who are politically frustrated are trying to get done. So let me start here.

This is you, the voter, the average person, and what you want to do is you want to reach this person here and this person is the politician and obviously there are many problems getting to them and there's lots of obstacles in the way and there's many ways that people choose to do it that are not that effective,...

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Changing and Writing Laws Is Difficult

ilobby policy politics Aug 03, 2018

Changing and writing a law is difficult. That's why we have a republic. What we effectively have done is delegated the laws that we want to make to our elected representatives and they do it for us.

But when they make laws that you may not agree with, it's really difficult to change or be involved or have an opinion or get something done. So the question becomes is it possible for the average person to be able to change a law?

And there definitely are cases where people do that and in some...

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